Sharpist is on a journey to deliver measurable business outcomes to its global enterprise clients, through a digital people development solution that is based on 1:1 coaching. As Europe's leading solution for people development, Sharpist marries the individual employee's needs for personalized learning with the demand for worldwide scalability of global organizations such as Axel Springer, STRABAG, and Porsche.
To achieve this "personalization at scale", Sharpist bets on unparalleled user engagement. This engagement derives from combining a 1:1 human coaching offer with a digital learning journey that makes personal growth transparent and gamifies the development experience, just like Apple Health or Strava do in their particular domains.
As a VP Marketing (m/f/d), you will bring the Sharpist product vision of “personalized learning for every employee worldwide” to life by leading the local and international marketing strategy and demand generation in partnership with our revenue teams.
💙 We are an equal opportunity employer and we encourage you no matter of all ethnic backgrounds, genders, and sexual orientations to apply for this role. 🙂
Have a successful onboarding and get to know your key stakeholders and a team of three
Understand the core value Sharpist provides to business customers and learners
Heavily lean into building and optimizing our new demand generation strategy, including increasing our conversion rates from entrance to goal (net new names, MQLs, SQLs) - and you will do this while heading towards a full-funnel marketing strategy as the importance of other marketing areas grows
Lead our brand positioning and messaging efforts
Manage ad spend and focus on results, and create processes for weekly and monthly reporting
Navigate the content creation and distribution across multiple channels and mediums
Start ensuring that timelines, budgets, and expectations are communicated to all parties in a clear, regular, and efficient manner
Significantly contribute to our 3x growth by leading all demand generation, digital marketing, and offline marketing activities
Drive campaigns on time and on budget, managing both internal resources and geographically distributed marketing and design contractors
Build processes that can be handed off as the team significantly grows
Lead our international expansion through marketing and set up teams in newly-entered markets!
You possess strong leadership skills with the ability to build and develop a high-performing team
You are a metrics-oriented marketer with a strong focus on ROI and are able to hit the ground running
You know hyper-growing startups and get excited about them
Multiple years of SaaS marketing, P&L, and revenue ownership experience
Strong experience with and interest in (among others) demand generation - you know how to build a powerful marketing and demand generation strategy, develop the brand and improve it with time
Experience effectively managing teams of distributed contractors
Excellent written and verbal communication skills in English, German would be nice to have
You have a proven record of increasing leads significantly, preferably in a hyper-growing environment
You ideally come from the ed-tech/saas space, understand our customers, and can bring us to the next level
Apply now if this captures your interest and you want to take part in the personalization of learning for every employee worldwide.
We are excited to get to know you!